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Introducing the Fall 2012 Interns

We have been very lucky to have two wonderful interns this fall.

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Business School Marketing Challenges from the Marketers Themselves

As I sat there and listened I found that among the 30 or so attendees, there were a number of common themes that consistently popped up.

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What Are YOU Thankful For?

Here at VisionPoint, we’ve had one hell of a year (and we have much to be thankful for in 2012).

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VisionPoint Marketing Partners with the University of Maryland’s Robert H. Smith School of Business

We’re thrilled to announce our newest client: The University of Maryland’s Robert H. Smith School of Business. Over the next nine months, we’ll be collaborating with Director of Online Strategy, Alissa Arford and her team to re-invent the school’s existing web presence.

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VisionPoint to Present on Website Governance at AMA Symposium for the Marketing of Higher Education

Once again, we at VisionPoint Marketing are excited to attend the American Marketing Association’s Symposium for the Marketing of Higher Education November 11 through 14. Tony Poillucci, Vice President of Strategy and Creative, and I will attend the conference in New Orleans and we cannot wait to get down to the Big Easy!

Zac and Jeff

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Thanks for Stopping By, Jeff

We had a great time hanging out with our new friend Jeffrey Papa of Simps

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Web Analytics Are A Tool, Not a Strategy

At VisionPoint Marketing, all of our processes are guided by a simple, but vital

Google Search

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How To Get The Most Out of Your Keyword Research

Keyword Research. Search Marketing. SEO.

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What Everybody Ought to Know About Inbound Marketing

This is a blog about the future of marketing.


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VisionPoint to Present on Website Governance at CASE Community College Conference

VisionPoint Marketing’s leadership duo is very pleased speak at this year’s CASE Conference for Community College Advancement in beautiful San Dieg

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My Journey Into the Land of Drupal

In my years of developing for the web, we have gone through many transitions. I remember using the Photoshop splice tool to generate table based websites for me. I remember moving the xHTML and CSS and developing static HTML sites in Dreamweaver. I then used my first CMS, Textpattern and began to love the lack of redundancy that I gained by using a more intelligent system than Dreamweaver. Soon after my short time with Textpattern, I moved on to developing in Expression Engine. It was here that I developed my first love affair with a CMS.